You might have heard of me as @iChrisTaylor. I blog at iChrisTaylor.com and share photos on instagram. I love travelling, so most of my photos are of places and things to do.
I co-founded Highly.Digital where I'm a content strategist. I help companies connect their content to their business objectives. How?
A content strategist is responsible for increasing measurable actions across your website and digital marketing channels. I develop a content strategy that delivers engaging content that delivers measurable results based on your business goals. My content strategy will also ensure you produce consistent content across your internal and external channels.
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What does a content strategist do? With the focus of business related content transitioning to an audience first approach, there’s now a strong demand for content strategy.
A content strategy framework is a great way to help you develop a content strategy that works for your business. The framework provides a structure that will enable you to create and implement a strategy that produces meaningful content that meets your business objectives.
If you're serious about improving your website's search engine ranking, then you need to focus on keyword research. This process involves finding the right keywords to target that will bring traffic to your site. There are a number of different ways to go about this, but the most important thing is to make sure you're targeting keywords that are relevant to your business.
A content strategy framework is a great way to help you develop a content strategy that works for your business. The framework provides a structure that will enable you to create and implement a strategy that produces meaningful content that meets your business objectives.
A content strategy framework is a great way to help you develop a content strategy that works for your business. The framework provides a structure that will enable you to create and implement a strategy that produces meaningful content that meets your business objectives.
Copywriting is essential for businesses of all sizes because it is a skill that can help a business to create compelling and persuasive marketing materials. Copywriting can also help a business to improve its website content, making it more user-friendly and search engine optimised.
If you're looking to build a sales funnel that converts, this step-by-step guide is for you. By following the steps outlined below, you'll be able to create a funnel that not only attracts leads, but also gets them to take action and become paying customers.
If you're looking to increase leads and sales, one of the best things you can do is build a marketing funnel. By creating a series of targeted content pieces that lead prospects down a path from awareness to purchase, you can dramatically increase the likelihood that they'll take the desired action.Â
Copywriting is essential for businesses of all sizes because it is a skill that can help a business to create compelling and persuasive marketing materials. Copywriting can also help a business to improve its website content, making it more user-friendly and search engine optimised.
As a business owner, you're always looking for ways to get more traffic and conversions. One way to do this is to hire a copywriter. A copywriter can help you create content that is designed to attract your target audience and convert them into customers.
A content strategist is responsible for increasing measurable actions across your website and digital marketing channels. They put in place a strategy that delivers engaging content that results in a positive outcome.
If your content isn't performing the way your business needs, you should consider repositioning your brand.
A Content Strategy is positioned above all of your other strategies. It’s more important than your brand strategy. It’s more important than your communications strategy and it’s more important than your content marketing strategy
If you create content that is valuable to your audience and serves a marketing purpose for your business, you are doing content marketing.
If you create content that is valuable to your audience and serves a marketing purpose for your business, you are doing content marketing.
How can you increase the impact of your content without spending more?
Learn how a content strategist can transform your brand.
Content should meet a user need.
A content designer will create content from the perspective of the user.
By approaching blog posts with a landing page mentality you will maximise their impact. This method will also work for standard content on business websites offering professional services.
If you create content that is valuable to your audience and serves a marketing purpose for your business, you are doing content marketing.
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Is your content having the desired effect?Find out how a copywriter can motivate your readers to take action.